About
I’m a Product Designer focused on creating user-friendly, functional, and consistent digital experiences, always thinking about the people who use the product and how we can solve real problems through design.
Work Experience
Product Designer – Best Wallet via Tech Alchemy & Block Labs December 2023 — Present
Led redesign of core crypto wallet features: send, receive, swap, and buy.
Designed consistent, accessible UI components with a focus on user experience.
Collaborated on cross-chain token flows and presale landing page for $BEST token.
Contributed to 842% user growth and 34% increase in successful swaps.
Metrics-driven improvements: reduced support tickets by 27%.
Designed mobile-first responsive components for multi-chain crypto environments.
Intermediate UI/UX Designer at Block Labs January 2025 — Present
Continued work on Best Wallet post-transition from Tech Alchemy.
Aligned design output with development and product goals.
Intermediate UI/UX Designer at Tech Alchemy December 2023 — January 2025
Full-time allocation to Best Wallet project.
Contributed to user flow definition, micro-interaction design, and design system scaling.
UI/UX Designer at VTXRM November 2022 — December 2023
Designed internal platforms (e.g. HR tool Insight, compliance product Accipiens).
Conducted surveys (270+ responses), user interviews, and UX audits.
Proposed solutions that increased user engagement and clarity.
+ 9 workspaces as Graphic Designer June 2017 — November 2022
Graphic Designer with 5+ years of experience in brand identity and visual design. Led rebranding projects for brands like OKAH and INOV, aligning visual strategy with business goals. Specialized in client-focused design, including personalized wedding stationery, delivering unique and emotionally meaningful solutions across digital and print media.
Projects
Crypto Wallet — Best Wallet • APP
• Contributed to the design and evolution of Best Wallet, a multi-chain, non-custodial crypto wallet supporting 60+ blockchains
• Led ~90% of the mobile app UI redesign, focusing on intuitive, cohesive, and user-centered experiences
• Designed key features and micro-interactions to enhance usability and visual consistency
• Collaborated with the UX team on user research, flow definition, and validation of design decisions
• Participated in product discussions to align design with strategic and user goals
• Worked closely with developers and PMs to deliver scalable, secure, and high-performance UI solutions
• Designed responsive UI components and interaction patterns for iOS mobile
• Contributed to product growth to 350K+ monthly users and 842% user increase since Oct 2024
Presale — Best Token • Landing Page
• Lead designer of $BEST token landing page for the Best Wallet ecosystem
• Focused on pre-sale campaign promotion and communicating key features and value proposition
• Designed clear, engaging UI to support the integration and usability of the purchase widget
• Collaborated with marketing and product teams to align visuals, messaging, and user flow
• Campaign raised over $11M during the pre-sale phase through high user engagement and conversion
Insight — Internal Management Platform • Web App
• Led UX strategy for Insight, an internal HR platform covering absences, expenses, and training
• Conducted full UX research using qualitative interviews and a quantitative survey (270 responses)
Identified key issues:
• 62% struggled to find relevant info
• 35.7% faced navigation difficulties
• 30% frustrated with loading times
• Over 50% used the platform only partially due to complexity
Created personas, user journeys, and optimized flows based on insights;
• Proposed solutions: simplified navigation, improved information architecture, and a mobile-first approach
• Outcome: A more intuitive interface with better alignment between user needs and business goals